What Makes a Non-Iron Shirt Wrinkle Free?

In our technologically accelerated age, bombarded with endless emails and text messages that seem to demand instant response, it’s nice that to know that technology has also saved us precious minutes through the invention of non-iron shirts. Mornings are rushed enough without having to open an ironing board. Do you really have the time to iron a shirt? And sending shirts to the cleaners costs money, in addition to being yet one more errand to run.

Non-iron dress shirts have become our biggest dress shirt category, so we thought we’d tell you a bit more about what makes them special (not to mention wildly popular). Great prices and a fit guarantee you likely already know, but what you probably don’t know is that our shirts are post-cured rather than pre-cured.

That’s apparel industry talk for having our shirts treated after they’ve been constructed. Inferior shirts are treated at the fabric stage before they’re even stitched into shirts, and the result is puckering and uneven seams.

Our shirts are made first and then dipped into the solution that resists wrinkles practically for the life of the shirt, which is extended, by the way, from post-curing.

It’s also a common misconception that non-iron treatments produce a less luxurious shirt. Technology has come through once again, and our cotton shirts resist wrinkles while still retaining all of their softness and breathability.

Final tip: dryers can be tough on non-iron treatments (not to mention causing premature fraying of the collar and cuffs), so we recommend just 10 minutes in the dryer followed by hang drying. A little preventative care will help ensure your favorite shirts provide years of service.

Stay tuned for more product care tips for your non-iron shirts!


  1. Manny Greitzer

    March 16, 2013 at 3:39 pm

    I have a few comments, questions and suggestions…Is this the forum for me to discuss them? Oh not at all about wrinkle free.

  2. Hello Manny. You may certainly post any comments, questions or suggestions here. Alternatively, you may also email us at custserv@paulfredrick.com.

  3. Hello, you make reference to post treating your shirts for non-iron benfits. I currently have all my shirts tailor made overseas, would you consider curing mine as a batch or recommend a business where I can have my shirts post cured?

    Thanks for the great blog.

  4. Unfortunately, we do not offer a service to treat dress shirts, to make them non-iron. We are also unaware of where you could go to get this service completed. We sincerely apologize for any inconvenience this may cause.

  5. I love your shirts and see that some state “do not dry clean” I have are my dress shirts dry cleaned for that stiff military look and feel. Is this bad for the shirt and if so what will it do to them?

  6. Hi Steve. The only dress shirts that we recommend not dry cleaning is our Non-Iron Collection. The chemicals used for dry cleaning will strip the dress shirts of their non-iron feature. The “stiff military” look is normally accomplished with laundering and starch, although we do recommend very little starch, to prolong the life of the shirt.

  7. I wish there was a bigger selection of non-iron shirts with button-down collars. I’d like one in pink without the extra contrast color trim on the collar and cuffs. I learned a while ago to stay away from the non-iron shirts as they do not work well for me. What’s the chance of having a bigger selection of non-iron colors?

  8. Thank you for taking the time to provide us with your feedback, Jeffrey! We always strive to offer our customers the best in style, comfort, fit and value. In order to maintain those principles we continually reevaluate our offerings. Your comments have been forwarded to our Merchandising Department and we will definitely take this suggestion into consideration when creating future dress shirt collections.

  9. For white, non-iron shirts, do I wash them in hot and then just dry for 10 minutes? This is the first time that i have bought non-iron shirts and i am really looking forward to NOT sending them to the cleaners.

  10. To get the longest life from your Paul Fredrick shirt we recommend cold-water washing and tumble dry on delicate. Remove shirts and use warm iron while still slightly damp. For all fabric care information, please see our website.

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